Description

Two different community cases will be presented step-by-step. You will be welcome to participate with suggestions and questions as they arise. Each case will have a duration of 30 minutes.

This Webinar is for Physicians and Medical Students.

The cost for members is 5 euros for physicians, 3 euros for medical students.

The cost for non-members is the annual contribution for EABM, with the added advantage of becoming a member. That is 30 euros for physicians, 10 euros for medical students.

Dr. Fionnuala Cooney: Human Lactation and Planetary Health

In this session, the importance of human lactation will be considered from the perspective of Planetary Health.

This will include focus on the environmental benefits of breastfeeding contrasted with the adverse impact on the environment from the global production and distribution of commercial milk formula.

The session will conclude with discussion of the implications of infant and child feeding methods on Planetary Health and how these implications relate to clinical practice and policy priorities.

 

Dr Sofia Reynolds and Dr Robyn Powell: The Power of Peer Support: How to Influence Doctors’ Attitudes and Beliefs

According to the latest WBTi report, the UK and Ireland have some of the lowest breastfeeding rates in the world. This has catastrophic implications for public health and the economy. With 30% of children in the UK living in poverty, improving breastfeeding rates is paramount to reducing health inequalities.

 

In this session, we will explore:

Why doctors have a duty to promote and protect breastfeeding

What prevents the ideal from becoming the reality

How we can change the culture around breastfeeding in medical practice

We will give an overview of how Breastfeeding For Doctors has succeeded in shifting doctors’ attitudes towards breastfeeding. We will also outline the framework we created to deliver a successful online breastfeeding peer support service for doctors in the UK and Ireland.